Introduction
Athlo is a fittness platform founded by Matthew Mansell. He’s a former pro rugby player , who also holds a masters degree in sports coaching and business development.”
It is the platform for fitness, specifically rugby. It’s for people who are serious about getting and staying better physically through training. Matthew Mansell is focused on providing a community of people who want to get better and a competitive platform through which they can challenge others.
Growth Predicted for Global Fitness Industry
There is certainly plenty of business out there for fitness professionals. But in order to continue to grow and stay relevant, fitness classes need to be more individualized. People can’t be thrown into a class anymore and expect them to get results from an hour of exercise.
The next fitness unicorn will have to develop a new experience that doesn’t just include fitness, but incorporates fitness as a part of it.
Provides a Unique Fitness Experience
It is a fitness community. It provides professional accredited coaches for athletes that are serious about their training and performance. The mentors help athletes set goals, analyze their habits and monitor progress. Athlo communicates with the athlete through video chat and SMS communication to offer encouragement and support.
Investment
Athlo Founder Matthew Mansell started with a seed round of $1M, followed by a further $5M in Series A funding, announced in March 2015. The funding was led by Amadeus Capital Partners, with founding and support from Sport England.
This is a significant piece of investment for Mansell who has long been an advocate of the need for improved training facilities for rugby players.
It provides a professional training program that has been designed by professional and elite athletes to help others succeed. It is not just an exercise video and community, but it is also a social network that allows participants to share comments and their interests .
It is a community that encourages connections and support among like-minded people. It also provides professional coaching and support for rugby players. Refer to this article for more information.
Learn more about Mansell on https://medium.com/@matthewmansell/